Well we ourselves have something like this already in place with our ‘ Stay Stylish Wednesday’ every other 2 weeks creatinng style with some VA-Garments and several other items we believe are either trending, will trend or you should try out. Check out what Adidas have done at their end of the market.
Adidas are doing it in an International way as if it was a battle of street style across the world. Similar to oursleves they in coporate diffferent aspects and bring it into one and showcase a certain style or lifestyle different individuals like ourselves could be living.
They put together the images the brand sought the help of influencial bloggers from around the world including Berlin, New Yorkand Hong Kong.
All the clothes can be viewed online at adidas.com/originals/womenslookbook and there is also an interactive element which allows you to find out more about the looks and also create your own lookbooks including favourite looks and products.